Great design balances beauty and function through a process built on collaboration and a shared vision, leading to spaces where users feel welcome.

With two decades of experience in architecture and urban design, Roberta has worked across sectors including mixed-use developments, commercial, and institutional projects. She thrives in multidisciplinary environments, contributing from early concept design through to coordination, execution, and project management. Her background includes working closely with clients, consultants, and involved groups to align project goals and deliver value through both design and project management.

She values collaboration with talented teams, approaching challenges with creative ways to solve problems, and a focus on aligning the objectives of all parties involved. Roberta is also driven by the belief that the most rewarding work happens when a project team shares a commitment to both purpose and excellence.

In addition to contributing to projects of all scales, she is particularly proud of her involvement and project management in complex developments such as mixed-use towers, master plans, and institutional projects.

My Sectors: Commercial Mixed Use; Education & Research; Government Admin; Residential

My Services: Architecture; Strategic Programming & Planning; Master Planning & Urban Design; Planning, Design & Compliance (PDC)

We Asked, Roberta Freire Answered:

What do you like most about working at Kasian?

‟What I like most about working at Kasian is the collaborative environment and the diversity of projects we get to work on. It’s a place where creativity meets strategy, and where everyone’s voice (regardless of title) is valued. I also really appreciate how Kasian encourages professional growth and leadership at every level.”

What makes for a successful project?

‟A successful project comes when the process is as strong as the outcome, through clear communication, mutual respect across all parties, and a shared vision. The most rewarding outcomes happen when the process is collaborative from start to finish, and the end users are content with the final product.”