Designed as a destination workplace, the multi-level space for a leading global video game developer inspires staff, enhances creative production, and attracts world-class talent.
Creative work happens in two stages: downtime and work time. We know this – live it, breath it. Our client needs a space that engages both phases of the creative process. The workplace enables their creative talent to shape the gaming industry pixel by pixel.
The grand entrance is also the central meeting ground with its staircase of raw steel and warm wood connecting the three ‘worlds’. The first floor, representing the Earth, is grounded in greenery, while the upper floor, represents the Cosmos, incorporating hanging lights reminiscent of shining stars in a faraway galaxy, suggesting the outer limits of the imagination.
Incorporate the smouldering ambiance of heroes in battle, the beginning of a quest into the social spaces where staff will collaborate, gather and share ideas. Like gathering around a campfire, these social areas will be natural meeting places for spontaneous idea generation. Use rich wood browns and darker smoky hues to evoke a world of ideas beginning to take shape with motifs that draw people towards the warmth of the communal areas to share tales, glory or sustenance.
Open and well-lit spaces encourage movement and lead to a series of individual workspaces where designers can devote themselves to their next mission across all three floors. Work areas are lush and vibrant with living green evoking the notion of new growth, budding concepts and fresh thinking.
Themes and imagery from the gaming world, along with related signage and branding are incorporated throughout, bringing to life the interior of the office tower.
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