July 24, 2017

The Case for Empathy – Based Design, Presented by Ian Sinclair, Principal and VP of Healthcare

For Immediate Release

Ian Sinclair, Principal and VP of Healthcare in our Toronto office presented his paper entitled “The Case for Empathy-Based Design” at the World Congress on Design and Health in Vienna this past week! He presented alongside a small group of participants during the session titled “The Patient Experiences and the Quality of Healthcare Design.”

As Ian demonstrates, in order to respond to the needs of patients, families and caregivers, this paper argues, that empathy and compassion must be the drivers to inform design… above all else. Efficient, flexible, and operationally sustainable design should simply be a given. If we get that right, we will succeed in affecting patient outcomes.

The Abstract for his paper was published on our news blog back in February here.
For the full paper, click here.